I contracted as a Web Content Specialist at Thomson Reuters's FindLaw in 2016. I got the opportunity to learn so much about law firms and the many areas that they specialize, including criminal, personal injury, estate, divorce, maritime, and many other types of law. I'd take my blog assignment and research the specialization and geographic area of the firm, then concept a blog post that would grab attention on social media. Once the blog was approved and posted, I'd share on the firm's Facebook page and boost the post to a very targeted audience. The goal was to gain new fans and new clients who identified with the blog and post.

If these screengrabs aren't enough (understandably so!), here is a list of links to some of the other blogs:

Some car accident injuries are delayed Williams, Walsh & O'Connor, LLC; September 2016

Don’t let social media incriminate you in court Belsky, Weinberg & Horowitz, LLC; September 2016

Daylight Saving Time increases car accidents Butler, Wooten & Peak, LLP; November 2016

Uber launches self-driving taxis Seidman Margulis & Fairman, LLP; September 2016

Mesothelioma threatens Twin Towers workers 15 years later Gori Julian & Associates, P.C.; September 2016

Science Explains Urge to Check Your Phone While Driving The Levine Law Firm; September 2016

Are stem cell clinics offering "sketchy" solutions? Kennedy, Johnson, Schwab & Roberge, L.L.C.; September 2016

Feds ask phone makers to stop functions while users drive Mark Karno & Associates, LLC; December 2016

Birth Injuries Due To Botched Delivery Steven Seidman of Seidman Margulis & Fairman, LLP; August 2016

Why are the recalled Samsung phones exploding? DiLoreto, Cosentino & Bolinger P.C.; September 2016

I had the opportunity through my over-two-year stint with l'etoile magazine to write about the widest, weirdest variety of topics — from music festivals, Luchador wrestling, Lego war recreations, art gallery openings, to burlesque shows. I eventually was tasked to write specifically about music happenings, which was a dream come true (as a rabid live music fan). Every week was a challenge to take something I maybe knew nothing about, gather as much information as possible, and make the event enticing enough to be impossible for our loyal audience to miss. [Feb. 2012-Mar. 2015]

While an Intern/volunteer with The UpTake, I live-tweeted sessions of the Minnesota House and Senate, wrote blogs summarizing the happenings during the COP15 Summit, and maintained the Tumblr for several months while trying to establish its groove. It was a blast and a great learning experience to work with a small, innovative citizen journalism organization and get the chance to really run wild with social media on their behalf.


Last three slides: I spent a month as a Writing Intern for Link to Diversity, a small startup which aimed to help hook students and young people up with work, study, and volunteer abroad programs. Although it was only a month long, it was an intense internship where I spent nearly 6 hours daily researching, writing, and implementing SEO strategy into the web copy. With this new content, the website saw a significant increase in traffic from Google searches, thanks to the SEO as well as press releases my fellow intern and I wrote.